For B2B SaaS

Founder-led social, priced like a pod.

For B2B SaaS teams that need pipeline, not impressions. Founder brand on LinkedIn, category-defining POV, document carousels that sales quotes back to prospects.

LinkedInYouTubeX
The problem we solve

Your buyers are on LinkedIn all day and unreachable by cold email. The category leader has a founder they follow. Build that.

Selected b2b saas we work with

Loom & BloomNORTHBEAMforge.REVALumenMoss Coffeeatlas/wearVERDANT

Named case files publish only with client consent

The moves

How the pod runs this vertical.

Same pod structure, different playbook. Here's what the first 90 days look like.

  • Founder-brand system with a Mon–Wed–Fri POV cadence — voice never ghostwritten.
  • Document carousels using real product screenshots, not stock illustrations.
  • Weekly SDR brief on what's ranking so cold outbound quotes the founder.
  • LinkedIn SEO on headline, About, and featured — indexed by both LinkedIn and Google.

Numbers we target

Modeled outcomes for b2b saas.

82
MQLs / 12 months
+18
SSI score
5.4%
Engagement rate
Dwell vs industry median

Modeled from median engagements · Named case files publish with client consent

Case file
Northbeam SaaSFounder-led LinkedIn built a real pipeline.

Turned a silent CEO account into a compounding voice — POV posts, document carousels, and a weekly rhythm that fed sales directly.

Read the case file

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