Read before you choose

Us, an agency, or in-house?

An honest side-by-side across staffing, method, and commercials. No column wins every row — the point is to help you rule us out fast if the fit's wrong.

Social Legendary
Traditional agency
In-house team
Team & staffing
Dedicated pod per client
Strategist, creative, community, search — assigned to you
Shared across 15–20 accounts
You hire and manage every seat
Senior on every touch-point
No juniors on the front line
Senior on pitch, juniors on delivery
Depends on what you can hire
Time to first output
Week 2 — pod is pre-formed
4–6 weeks onboarding
3–6 months to hire and ramp
Method & measurement
Search-native from day one
Keyword panel before the first Reel
Hashtag-first, trend-chasing
If you hired for it
Monthly Share of Discovery
Peer-benchmarked, published methodology
Reach and impressions screenshots
Build it yourself
First-hour DM reply SLA
Community layer, always on
Usually an add-on
Requires a dedicated hire
Pricing & commercials
Published pricing
Full plans and scope on the pricing page
'Book a call for a custom quote'
Fully-loaded ~₹18–35L / month at scale
6 platforms in one contract
IG, LinkedIn, TikTok, YouTube, X, Pinterest
Often single-platform specialists
Requires 3+ hires minimum
Zero bought followers, ever
No pods, no swaps, no farms
Ask — the answer varies
Your policy, your call

Based on published scope of comparable agencies and public salary ranges for equivalent in-house teams · India / EMEA, 2026

Pick us when

You want a fully-staffed pod, published pricing, and a monthly Share-of-Discovery report starting week two.

Pick an agency when

You need a very specific one-platform specialism (say TikTok-only) and you're comfortable managing 2–3 vendor invoices alongside it.

Pick in-house when

You have the budget for 4+ senior hires and 6+ months of ramp — and social is a core product surface you'd rather own end-to-end.

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